Head to Kusatsu Onsen Ski Resort any time of the year to enjoy countless activities in nature, from skiing and hiking to playing with your furry friends!

Buy local in Kumagaya City, where honey and vegetables are produced in accordance with SDG farming methods. ENDO FARM is located on the fertile banks of the Tone River, the borderline between Kumagaya City in Saitama Prefecture and Ota City in Gunma Prefecture, and offers guests a look at sustainable farming practices and stunning sunflower fields.©photo by@BIGforest914

Musashi makes wines using natural yeast and pesticide-free grapes cultivated on reclaimed farmland in Ogawamachi.

Enjoy dishes made from homegrown vegetables and wild herbs of the satoyama in this renovated farmhouse. Naya Yojo MEGURU, located in Tokorozawa City in Saitama Prefecture, is an innovative tea room that has transformed a Japanese farmhouse’barn into a unique space for dining.

Step into a preserved world of traditional charm in Unnojuku. Experience a retreat where classic architecture and local traditions create an unforgettable escape from modern life.

Experience Japan’s quiet countryside from the comfort of a fully renovated kominka in Chiba.

Located in Tokamachi City in Niigata Prefecture, known as the "town of kimono,” Kimono no Aoyagi has been preserving and innovating traditional kimono-making techniques since 1938. This historic workshop offers a unique opportunity to witness every stage of kimono creation all under one roof.

Once a retreat for the lords of Aizu, this postcard-perfect ryokan offers the warm hospitality of Aizu culture even in the snows of winter.

Experience traditional Japanese culture while wearing contemporary Japanese art in this centuries-old district near Narita Airport.

Enjoy the vibrant food culture of southern Chiba at Ohara Fishing Port Morning Market, where fresh catches meet charcoal grills every Sunday morning.

Explore the nature of Kanto, from mountain peaks to dense forests to lush swamplands, far from the bright lights of the big city. If you are looking for a travel destination brimming with wildlife, stunning natural scenery, and tranquility, look no further than Sato-Numa. Located in Tatebayashi, Gunma Prefecture, Sato-Numa comprises five unique marshes, welcoming guests to explore the beauty of nature and learn more about this tranquil area in the heart of Kanto.

Minka-en preserves the history and culture of Fukushima through its collection of rare buildings, furniture, and tools relocated here from other parts of the prefecture.

Visit a museum that goes beyond traditional galleries and immerses you in the natural beauty of its surroundings. Ichihara Lakeside Museum is a destination where art, nature, and community come together in perfect harmony. ©Photo by Tadashi Endo

This is a 140-meter-long pedestrian suspension bridge which connects the Kinugawa hot spring resort to the Place of Scenic Beauty， “Tateiwa” (lit. Shield Rock). Below the bridge which has a height of about 40 meters， you can see the Kinugawa River， and you can enjoy the mountains which are dyed crimson and yellow during the season of autumn colors. Standing near to the suspension bridge， “Tateiwa” as its name suggests resembles the shape of a shield. It is also known as the “marriage bridge” as it connects the two， both the manly “Tateiwa” which rises up opposite the bridge and the feminine Kinugawa River which leisurely flows past."

Step inside the beautiful and traditional Shorinkaku, a Japanese inn offering an immersive and peaceful experience.

Discover a unique open-concept park in Ginza that blends art, music, dining, and innovation.

Experience the charm of Japan’s traditional architecture and hospitality. The National Tangible Cultural Property Ryokan Matsunoya invites guests to enjoy a historical stay paired with fresh coastal cuisine.

Become a member of the Minamiboso community for a day at this school-turned-community center, where you can enjoy outdoor activities and more. A visit to Heguri Hub will take you into the foothills of Minamiboso, a seaside city on the southern end of the Boso Peninsula in Chiba. This community and culture center is situated inside the former Heguri Nursery School, which has since been revitalized to build this wonderful space for the local community and visitors to interact.