Head out to Tochigi’s mountainous Furumine Shrine, where you can wish for good luck or good health under the stunning colors of fall, or any time of the year.

Only two hours from Tokyo by train lies Matsumoto, home to one of the best-preserved castles in Japan. Matsumoto Castle is a National Treasure of Japan, and one you have to see with your own eyes.

Spend the night at a centuries old brewery and immerse yourself in the traditional work of sake-making.

Live the life of a Buddhist monk, from early morning meditation to sampling the delectable vegetarian cuisine, while experiencing the peaceful surroundings of Zenkoji Temple in Nagano.

Step into the world of Japan’s legendary warriors at Samurai Theater Tokyo in Kagurazaka, where history and action merge into an unforgettable experience. Situated in a district once home to samurai residences, this unique attraction connects you with Japan’s samurai heritage through performances and interactive programs. For everyone from history buffs to curious travelers, Samurai Theater Tokyo offers an authentic and immersive adventure unlike any other.

Walk in the footsteps of samurai as you follow an ancient path through a bamboo forest and visit centuries-old samurai manors in Sakura.

Visit Kiryu, a city whose revived cultural heritage offers locals and visitors new ways of living in and experiencing this historical town. Tucked in the east of Gunma Prefecture, the city of Kiryu is famous for producing traditional Japanese silk textiles. Recently, Kiryu’s historic shopping district has been undergoing a cultural revival to reimagine its past, present, and future. Experience this “fashion town” firsthand to see how local communities and lifestyles are changing with the times, while protecting crafts that have been passed down over generations.

You’re invited to escape the crowds of the major cities and journey to Ibaraki Prefecture, where you can take a carefree walk of one of Japan’s most famous gardens, before learning about the culture and etiquette of Japan.

Visit this former residence, a significant piece of cultural and architectural heritage in Takasaki City. Have a seat and enjoy this wonderfully atmospheric former residence in the heart of Takasaki City, which connects Tokyo and the mountainous terrain of Gunma and beyond.

Are you a Japanese sake and beer enthusiast? Then discover a blend of tradition, craftsmanship, and flavor at Ishikawa Brewery, located just outside the heart of Tokyo. Established in 1863 during the Bunkyu Era, with six buildings designated as registered tangible cultural properties and a museum dedicated to brewing history, Ishikawa Brewery offers an immersive journey through time and taste.

Experience the history and artistry of daruma doll-making in Fukushima Prefecture, where this cultural heritage has been passed down for generations. Daruma are common figures in Japanese life, whether they are perched on bookshelves or used as motifs on hand towels. At Daruma Land in Shirakawa City, Fukushima Prefecture, visitors can get a fresh look at these dolls, from how they are made to how they have changed over the years. The facilities at Daruma Land were designed for education, shopping, and hands-on activities that encourage visitors to interact with and learn about daruma dolls.

Explore Chichibu’s beautiful nature, ancient historical sites, and spiritual power spots along a route taken by travelers for centuries. Whether you are seeking a spiritual renewal or a quiet trek through the beauty of rural Saitama, close to Tokyo, the Chichibu Fudasho might be just what you’re looking for. The Chichibu Fudasho is a 100 kilometer long pilgrimage route connecting 34 of the area’s Kannon Buddhist temples, with a history dating back almost 800 years. The popularity of the route peaked in the Edo Period, when many of the city’s common folk traveled here to gain wisdom and clarity by participating in the pilgrimage.

Discover the exquisite artistry of Amezaiku, Japan’s traditional candy craft. At Asakusa Ame-shin, you can witness the creation of intricate sugar sculptures and even try your own hand at crafting these edible works of art.

This 200-year-old farmhouse has been lovingly restored as a luxurious ryokan for guests who want to experience an authentic retreat in the Japanese countryside near Tokyo. For a luxurious ryokan experience just outside of Tokyo, Miyamotoke offers guests countryside hospitality in a traditional Japanese farmhouse, plus something unique.

In Gyoda (Saitama Prefecture), a new tradition has been established: “Tanbo Art” (rice field art), a stunning seasonal display that transforms large rice fields into colorful canvases. Various shades of rice plants create elaborate artworks that showcase the region's agricultural tradition in a modern and impressive way. As one of Japan’s most innovative rural attractions, Gyoda’s rice paddy art combines farming techniques with contemporary creativity, drawing visitors from around the world.

Step back in time and experience the charm of Edo and Meiji-era Japan at the Nipponia Sawara Merchant Town Hotel in Katori City, Chiba. Located in Sawara, an area designated as a Preservation District for Groups of Traditional Buildings, this one-of-a-kind accommodation invites guests to immerse themselves in the history and culture of a flourishing merchant town once known as "Edo’s Kitchen." With its blend of traditional Japanese architecture and modern comforts, the hotel provides a stylish and unforgettable stay.

Discover the innovative way this store is giving new life to undiscovered clothing and accessories. Located just across from Tokyo Bay, at Kisarazu Concept Store shoppers can discover a treasure trove of discontinued fashions and unique designs.

Amidst the scenic greenery of Shibukawa, Hara Museum ARC is a haven for contemporary art lovers. This unique museum integrates cutting-edge exhibitions with breathtaking natural surroundings, giving visitors a tranquil yet inspiring experience. ©Art by Kokoro, Jean-Michel Othoniel, 2009 ©Photo by Yuichi Shiraku