Step inside the beautiful and traditional Shorinkaku, a Japanese inn offering an immersive and peaceful experience.

Experience a temple lodging that invites you to embrace quiet reflection and mindful living. TEMPLESTAY ZENSŌ offers a distinctive refuge for visitors where Zen principles and Buddhist traditions shape every detail, earning it the Special Award at the 2025 Japan Travel Awards.

History lovers will delight in this charming display of Japanese life in the 1950s. The Showa Natsukashikan is located on the second floor of COTT'N CLUB AIZU, an antique store that faces the historic Nanokamachi Street, a popular spot for walking around and shopping in downtown Aizuwakamatsu City, Fukushima Prefecture. The Aizuwakamatsu area is known for its rich samurai history, but for those looking for something a little different, the Showa Natsukashikan may be just the place!

Visit a museum that goes beyond traditional galleries and immerses you in the natural beauty of its surroundings. Ichihara Lakeside Museum is a destination where art, nature, and community come together in perfect harmony. ©Photo by Tadashi Endo

Step into a preserved world of traditional charm in Unnojuku. Experience a retreat where classic architecture and local traditions create an unforgettable escape from modern life.

Experience traditional Japanese culture while wearing contemporary Japanese art in this centuries-old district near Narita Airport.

A visit to Daioji Temple and Hitsuji Coffee in the beautiful prefecture of Tochigi will satiate your appetite for spiritual and culinary sustenance

Experience the charm of Japan’s traditional architecture and hospitality. The National Tangible Cultural Property Ryokan Matsunoya invites guests to enjoy a historical stay paired with fresh coastal cuisine.

Step into a café that blends eco-conscious practices with a welcoming atmosphere. Ecolab Cafe in Takasaki City is a haven for those who prioritize ethical tourism and healthy living.

Admire a 17th-century shrine dedicated to Tokugawa Ieyasu and stroll through a colorful garden of peonies and dahlias

Discover the quiet beauty of bonsai in a serene setting that brings together the beauty of Japanese gardens and traditional architecture created by master Kunio Kobayashi.

A time capsule of Feudal Japan, Tsuruga Castle offers a peek into the age of the samurai.

The town of Ouchi-juku accomplishes more than just preservation; it celebrates Aizu’s history.

Trace the steps of Tokugawa clan members and countless worshippers to the peaceful and historic grounds of Mizusawa Kannon, a charming temple deep in the forests of Gunma Prefecture.

In the peaceful town of Yoshimi, Saitama, a renowned tatami shop invites visitors to experience the timeless craft of tatami making under the guidance of award-winning master Satoshi Miyazaki.

Discover a unique open-concept park in Ginza that blends art, music, dining, and innovation.

An immersive monument to Japan’s illustrated history, the Aizu Bukeyashiki transports guests back to the Tokugawa shogunate.

Experience centuries of Japanese history and culture at Boso no Mura, an interactive open-air museum where traditional crafts, historic buildings, and hands-on activities bring the Edo period to life.