An art museum in Utsunomiya City. Their collection brings together modern art， posters， and designer furniture that focus on the themes of Art and the Region， Art and Life， and Art and the Environment. They also display works of art from local Utsunomiya artists. The museum holds special exhibitions and art related workshops as well as nature viewing excursions into Utsunomiya's Cultural Forest."

The residence of Sadajiro Kubo， an art critic connected with Moka City， has been given new form as a tourism center. There are a total of five buildings here， which include a Tourism Product Promotion Center and an Italian restaurant， in addition to historical buildings consisting of an Art Exhibition Hall built in 1923， a Tourism Town Development Center built in 1879， and the Kubo Memorial Hall built in 1907.

Held over the course of a Friday， Saturday， and Sunday in late July of each year， this festival is full of impressive sights including 27 portable shrines (mikoshi) and 9 parade floats (dashi) and carts， a portable shrine parade down a river， and a fireworks show featuring roughly 20，000 fireworks.

An outlet shopping centre showcasing fashion， sports & outdoors and lifestyle brands. Food courts， cafés and restaurants are on hand for when you need a break. Expanded in the summer of 2012， the mall houses 148 stores. Situated near the IC， the free shuttle bus runs a regular service between Nasu-Shiobara station and the shopping centre. The mall turns magical with the festive lights and decorations during the winter.

Aozora Project THE DAY aims for regional revitalization through outdoor activities. We provide moments to discover the region's charm and deepen the connection between people and nature while enjoying experiences such as E-bike tours, snowboarding, and trekking on ancient trails.

Shiobara Coffee is a shop with a café operated by Cheese Garden, a Western confectionery brand that sells products using cheese. The shop interior is designed with Japanese décor to create a serene and tranquil atmosphere. The café menu features Cheese Garden’s standard products and apple pie available only at our café. You have to be there to taste our famous apple pie made with a generous amount of large cuts of apple compote. The café has a rich lineup on the food menu too including Shiobara Onion Curry Rice and seasonal pasta dishes. There is also coffee-flavored soft ice cream and a range of drinks. Please drop by and enjoy.

This day spa is located in Kawaji Onsen District in Nikko City， Tochigi Prefecture. Its simple weakly alkaline hot springs have earned it the nickname Bihada no Yu for supposedly giving people beautiful skin. It is also said to help with conditions such as nerve and joint pain. The facility features indoor baths and mixed gender open-air baths. The spa， which offers great views of the scenery of the Ojika River， is patronized mostly by locals but also by many tourists."

This memorial museum celebrates the Okada family， a family whose history dates back over 550 years and which was once one of the leading families of Tochigi City. The museum's expansive grounds sprawl across some 13，000 square meters， inside， the museum displays treasures passed down through the generations in the Okada family. Said to have moved to the area from distant Sanjo in Kyoto， in the Edo period the family is said to have provided leadership in creating the foundations of daily life and to have contributed to the building of a stable community. Later， the Tokugawa clan gave the area the title of Kauemon Shinden Village， which then became Kauemon Shinden Town (now Kauemon-cho)."

Nasu World Monkey Park is a monkey theme park with over 60 different types of rare monkeys from around the world. The plaza where guests can hold and take photos with the cute and rare monkeys is extremely popular. In addition to a petting area， there’s a “monkey theater” with variety shows featuring monkeys. And an “elephant forest” where visitors can ride elephants， along with many other experiences. You’ll also find restaurants that provide various Asian cuisine and shops that sell monkey-themed goods."

Izurusan Manganji Temple was founded in the year 767， approximately 1200 years ago.  This Shingon Buddhist Sect Chizan School Temple in Tochigi City is dedicated to the Thousand-Hand Kanzeon Bodhisattva. It is known as being a powerful spiritual location surrounded by forests and water with perpetual services offered for the deceased， zen meditation， and waterfall meditation. Nestled in nature with towering trees and fresh crisp air， the main temple， Omido， was built in 1368 and was reconstructed in 1764 after the great fire of 1740. The main temple hall has been designated a Prefectural Cultural Property whereas the Deva gate has been designated a City Cultural Property and the Izuru limestone caverns have been designated as City Natural Monument."

The Meisui-no-Sato Nikko Okaki Factory produces rice crackers utilising Nikko’s clear spring water and domestically grown rice. Choose savoury delights for yourself or the perfect gifts for your loved ones from over 50 varieties of products available at the on-site shop. Sample the range of flavours on offer based on the special family-secret recipes and traditional handcraft skills. Some products are only available at the factory shop such as the freshly fried “Age-mochi Okaki” rice crackers. Try your hand at baking rice crackers or making your own hand-illustrated rice crackers， a memorable travel experience! Enjoy complimentary tea， coffee and soft drinks at the lounge. You can also place an order online or by phone or fax.

Volcanic rocks， having been eroded by the flow of the Kinugawa River， produce a dynamic vista resembling a dragon wriggling around. You can see this 3-kilometre vista between Kawaji Onsen and Kinugawa Onsen. Many tourists come to see the stunning autumn leaves from late October to early November. The 7-kilometre nature trail leading to Kawaji Onsen is highly recommended for a nice walk.

Okabe Memorial Museum "Kinrinso" has a circular Japanese garden and is surrounded by a stone wall made of local Isoyama stone (no longer produced).   The building was constructed in the middle of the Meiji period by Kyushiro Okabe, who collected building materials over a period of many years and trained carpenters and joiners in Tokyo for three years. The two-story wooden structure is a fireproof storehouse.   The interior is characterized by the use of ebony, ebony, and ironwood for all the alcove sections. Many of the paintings, calligraphies, and antiques in the interior are by authors closely associated with the region.   It was used as a villa of the Okabe family until 1952, as a venue for entertaining related parties and for displaying draperies. After that, it was used as a kappo restaurant "Kinrinso" until June 1988. In August of the same year, the city rented the building and decided to preserve it as the Okabe Memorial Museum "Kinrinso" in order to pass it on to future generations as a historical and cultural heritage of 100 years of Moka City's modern era.   It was designated as Tochigi Prefecture Tangible Cultural Property (building) on January 14, 2000, and together with the buildings of the Bussan Kaikan and Cotton Studio (now Cotton Hall), was donated to Moka City by the Okabe family in January 2001.  

At the riverside park near Oya History Museum， the rock cliff has a rough surface. The powerful landscape is a scenic beauty designated by the Japanese government. Relax on the wide green lawn and enjoy the landscape of the Oya stone cliff."

The Kyubi Festival is held in Nasu Town in September each year. Kyubi is the nine tailed fox mascot that represents Nasu. Many events related to the legend of Nasu's nine-tailed fox (Kyubi no kitsune)， such as the Hakumen Kinmo Kyubiko Taiko drum performance， and the procession of Kyubi Mikoshi (portable shrine) are held."

At the Calbee Factory in Utsunomiya, you can watch the manufacturing process of the famous Kappa Ebisen (shrimp flavoured crisps) and breakfast cereals through the factory’s glass windows. The staff also present information on the best ways to enjoy their cereals.

The History of Utsunomiya Castle Utsunomiya Castle is believed to have been originally built by the legendary Japanese warrior Fujiwara no Hidesato. During the medieval period, it served as the stronghold of the Utsunomiya clan for generations. After the Utsunomiya clan was stripped of its land by Toyotomi Hideyoshi, Utsunomiya Castle became the residence of fudai daimyō (samurai families who had pledged loyalty to the Tokugawa clan before the Battle of Sekigahara) during the Edo period. The castle also played an important role as a key stopover point for Tokugawa shoguns traveling to Nikkō Tōshō-gū to pay their respects. In 1868, the castle was engulfed in the flames of war during the Boshin War, a conflict between the new Meiji government forces and the remnants of the Tokugawa shogunate. Most of the original structures were destroyed in the battle. Today, the castle ruins have been transformed into a historical park, with efforts focused on reconstructing parts of the Edo-period (1600–1867) main keep (Honmaru) to preserve its legacy. Utsunomiya’s Earliest and Most Famous Cherry Blossom Viewing Spot From March to April, Utsunomiya Castle Ruins Park is adorned with beautiful cherry blossoms. The season begins in mid-to-late March with the early-blooming Kawazu-zakura, followed by Somei Yoshino, Shidare-zakura, and finally culminating in the Oyama-zakura in mid-April. For a full month, visitors can immerse themselves in a breathtaking sea of pink petals. During cherry blossom season, the park hosts the Utsunomiya Sakura Festival, featuring stage performances, local street food stalls, and festive activities in addition to stunning cherry blossoms. This makes it one of Utsunomiya’s most renowned hanami (cherry blossom viewing) spots.

Michi-no-Eki Yunishigawa is a roadside station located in the north of Nikko， about 300 metres from the former Aizu-nishi highway (Route 121). It offers natural hot springs and a stone sauna， and local delicacies such as smoked salamander， strawberry buns and Bandai-mochi rice cake (not available in winter). The cafeteria serves uniquely dam-shaped rice and curry as well as locally produced soba noodles. Look out for Kurippa here， a local mascot based on a folk tale of the mythological creature Kappa. Accommodation can be arranged at the information desk. The car park has rapid charging points for electric vehicles. Located 600 metres above sea level， the location offers fine views of the natural surroundings. Enjoy the seasonal beauty of verdant greens， autumn leaves and snowy winter scenes.