Just north of Tokyo, Ibaraki is a prefecture of abundant river systems, which have led to the establishment of several breweries. In addition to sake, some breweries specialize in making delicious umeshu.

Experience the fusion of architecture, art, and culinary excellence at SHIROIYA HOTEL. This creative retreat in Maebashi invites travelers to immerse themselves in a space that celebrates culture and innovation. ©Photo by Shinya Kigure

Step into a piece of Japan's history while savoring its culinary treasures. Donryu Yokocho is the ultimate destination for food, drinks, and an unforgettable retro nightlife experience.

Step into a retreat where time slows down and every moment invites introspection. At ZEN & BED Bogetsu-An, guests experience traditional Zen practices that refresh both mind and body.

This stunning building preserves three eras of Japan’s history and serves the unique cuisine of this samurai castle town from days long past. Immerse yourself in Aizu-Wakamatsu’s cultural history at this nostalgic restaurant.

Iinuma Honke offers visitors the exceptional opportunity to stay overnight for a fully immersive sake brewing experience.

Experience Japan’s quiet countryside from the comfort of a fully renovated kominka in Chiba.

In the modern world of perfectly controlled sake brewing, Tsuchida Sake Brewery aims to reintroduce traditional variables to create unique and complex flavors with sake brewing methods of the past.

Once a retreat for the lords of Aizu, this postcard-perfect ryokan offers the warm hospitality of Aizu culture even in the snows of winter.

Musashi makes wines using natural yeast and pesticide-free grapes cultivated on reclaimed farmland in Ogawamachi.

Enjoy dishes made from homegrown vegetables and wild herbs of the satoyama in this renovated farmhouse. Naya Yojo MEGURU, located in Tokorozawa City in Saitama Prefecture, is an innovative tea room that has transformed a Japanese farmhouse’barn into a unique space for dining.

Step inside the beautiful and traditional Shorinkaku, a Japanese inn offering an immersive and peaceful experience.

Experience traditional Japanese culture while wearing contemporary Japanese art in this centuries-old district near Narita Airport.

Buy local in Kumagaya City, where honey and vegetables are produced in accordance with SDG farming methods. ENDO FARM is located on the fertile banks of the Tone River, the borderline between Kumagaya City in Saitama Prefecture and Ota City in Gunma Prefecture, and offers guests a look at sustainable farming practices and stunning sunflower fields.©photo by@BIGforest914

Become a member of the Minamiboso community for a day at this school-turned-community center, where you can enjoy outdoor activities and more. A visit to Heguri Hub will take you into the foothills of Minamiboso, a seaside city on the southern end of the Boso Peninsula in Chiba. This community and culture center is situated inside the former Heguri Nursery School, which has since been revitalized to build this wonderful space for the local community and visitors to interact.

Experience the charm of Japan’s traditional architecture and hospitality. The National Tangible Cultural Property Ryokan Matsunoya invites guests to enjoy a historical stay paired with fresh coastal cuisine.

A visit to Daioji Temple and Hitsuji Coffee in the beautiful prefecture of Tochigi will satiate your appetite for spiritual and culinary sustenance

Step into a café that blends eco-conscious practices with a welcoming atmosphere. Ecolab Cafe in Takasaki City is a haven for those who prioritize ethical tourism and healthy living.