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Nikko Toshogu Shrine Annual Grand Spring Festival

Nikko Toshogu Shrine Annual Grand Spring Festival

This traditional and sacred festival is the biggest one of Nikko Toshogu Shrine. On May 17, the Shrine holds the yabusame ritual in which you can see archers’ arts of piloting the horses and shooting arrows on horsebacks.   On May 18, the city has the procession called Hyakumono-Zoroe Sennin Gyoretsu, in which some 1,000 men dressed in samurai warrior outfits march to reproduce the scene where Ieyasu’s grave was being transferred from distant Mount Kunousan in Shizuoka Prefecture to Nikko.

Oshu kaido Nikko kaido TOCHIGI
FIBA 3×3 World Tour Utsunomiya Opener

FIBA 3×3 World Tour Utsunomiya Opener

3x3 basketball, now recognized as an official Olympic sport, is showcased at its highest level in the FIBA 3x3 World Tour—an international series organized by the International Basketball Federation (FIBA) to determine the world’s best 3x3 club team. The 2025 season will span across 15 cities worldwide. The top teams from the tour will advance to the World Tour Final, where the global champion will be crowned. Featuring the previous year’s champions and top-ranked teams from around the world, this tournament represents the pinnacle of 3x3 basketball competition. Since 2016, the city of Utsunomiya has continuously hosted the FIBA 3x3 World Tour. Beginning in 2022, Utsunomiya was selected to kick off the season as the host of the Utsunomiya Opener, and will continue to do so through 2028—marking seven consecutive years as the opening venue. The 2025 Utsunomiya Opener is scheduled to take place over three days, from Friday, April 25 to Sunday, April 27. The venue for the event is the historic Utsunomiya Futaarayama Shrine, said to have over 1,600 years of history. A special 3x3 court will be set up in front of the shrine’s grand torii gate, creating a striking fusion of tradition and modern sports culture. Japanese elements such as mikoshi (portable shrines) will be featured to further enhance the atmosphere and share the unique spirit of "3x3 City Utsunomiya" with the world. In 2024, the local team UTSUNOMIYA BREX.EXE competed in the Utsunomiya Opener as the host city representative. They made history by advancing through the qualifiers to the final tournament stage for the second consecutive year—a first for any Japanese team. In the knockout stage, they faced off against UB (Serbia), the reigning champions of both the 2022 and 2023 World Tours. Although they were defeated 22–11, the team showed tremendous strength and determination in their battle against the world’s best.

Nikko kaido Oshu kaido TOCHIGI
NIKKO BASE

NIKKO BASE

NIKKO BASE was created with the purpose of providing experiences in a National Park that has one of the most natural environments in Japan, and to show the traditional culture of the city, which raised as a sacred place of mountain worship about 1200 years ago. We will guide you to the life of the people of the historic city of Nikko, and we will provide you with local experiences that will make you discover the secret nature of this wonderful and mysterious National Park.

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Hōshakuji Station & Space of Chokkura

Hōshakuji Station & Space of Chokkura

Hōshakuji Station opened in 1899.The station building was rebuilt in 2008 by Kengo Kuma's design. On the ceiling, wood is arranged in a geometric pattern. In 2008, that station building won an award in architecture department of Brunel Award that International Railway Design Competition. Space of Chokkura was designd by Mr. Kuma with the image that light and wind blow through. There are bildings made of oya tuff stone. In the space, markets and live performances are held on holidays.

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TENTAKA SHUZO Co., Ltd.

TENTAKA SHUZO Co., Ltd.

Tentaka Shuzo established itself in Otawara City, a nature-rich city suitable for sake brewing in Tochigi Prefecture. With a history of over 100 years, the brewery produces organic sake under the motto of “delicious, safe, and enjoyable” and is hosting brewery tours that include tasting. There are two brewery tour courses. One is the Standard Course that takes about 30 minutes, and the other one is the Special Course that requires about 60 minutes. In the Special Course, you can visit many rooms involved in sake production including the rice mill, rice steaming room, yeast growing room, sake brewing room, sake pressing room, and sake filtering room. Why don’t you join the tour and learn about Japanese sake production using the carefully selected ingredients, production method, equipment, and tools? ※Due to production preparation, there are no tours offered between the middle of December and the end of February.

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Moka Igashira Onsen Ichigo-no-Yu

Moka Igashira Onsen Ichigo-no-Yu

On March 27, 2025, Moka Igashira Onsen reopened after a full renovation under the popular nationwide hot spring brand “Ofuro Café,” rebranding itself as “Moka Igashira Onsen Ofuro Café Ichigo-no-Yu.” This new onsen facility is set to become a top destination for hot spring lovers in the Northern Kanto region. With warm Scandinavian-style wooden interiors, the facility offers both modern design and outstanding comfort. Visitors can relax in the hot springs and also enjoy a wide variety of unique services. The on-site restaurant serves mouthwatering dishes that are sure to leave you wanting more. For your next hot spring getaway in Japan, consider a visit to Moka City and experience this newly reimagined onsen retreat.

Nikko kaido Oshu kaido TOCHIGI
Igashira Kanko Strawberry Farm (Agurikko)

Igashira Kanko Strawberry Farm (Agurikko)

Moka City boasts the largest strawberry production in Japan. At Igashira Kanko Strawberry Farm, you can eat as many ripe, sweet strawberries as you like for 60 minutes. There are two varieties of strawberries: "Tochiotome," which has a good balance of sweetness and sourness, and "Tochi-Aika," which has little sourness and stands out for its sweetness. Enjoy your fill of fresh, delicious strawberries that are unique to this producing area. *You cannot choose the variety. *Reservations required for groups *Entry may be restricted depending on circumstances   In addition, the neighboring "Agurikko" sells fresh, freshly picked agricultural products all year round. Recommended products are fully ripe strawberries (January to May) and melons (May to June) from winter to spring, corn in summer, and pears and rice in autumn.

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Moka Momen Kaikan

Moka Momen Kaikan

Moka Momen is a traditional fabric made in Moka City, which is so smooth to the skin that it resembles silk. It reached the height of its popularity during the late Edo period, but the work to create it, from cultivating cotton to spinning, dyeing, and weaving fabric, has been inherited by the Moka Momen Kaikan where even today it is all performed by hand just as it was long ago. In addition to fabric for kimonos, items perfect for everyday use are also produced.

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Kubo Memorial Tourism and Cultural Exchange Center

Kubo Memorial Tourism and Cultural Exchange Center

The residence of Sadajiro Kubo, an art critic connected with Moka City, has been given new form as a tourism center. There are a total of five buildings here, which include a Tourism Product Promotion Center and an Italian restaurant, in addition to historical buildings consisting of an Art Exhibition Hall built in 1923, a Tourism Town Development Center built in 1879, and the Kubo Memorial Hall built in 1907.

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Steam Locomotive Taiju

Steam Locomotive Taiju

This steam locomotive, called “Taiju”, has been operating since August 2017. “Taiju” is also known as the other name of the Tokugawa Shogun, who is enshrined at Nikko Toshogu Shrine. Tobu Railway, with its network from the Asakusa area in Tokyo to this Kinugawa Onsen area, was once called one of the biggest “kingdoms of steam locomotives”, as it used to operate as many as 85 steam locomotives mainly for forwarding freight. How about enjoying a ride on Taiju on the way to your sightseeing destination? All seats on the Taiju are reserved and can be purchased at Tobu Tourist Information Center Asakusa on the first floor of Asakusa Station, website,or Tobu Railway Line Stations. Shimoimaichi Station and Kinugawa Onsen Station are equipped with railway turntables where you can enjoy watching a dynamic steam locomotive in front of you!

Nikko kaido Oshu kaido TOCHIGI
Nikko Kaido Cedar Avenue

Nikko Kaido Cedar Avenue

The Suginamiki Cedar Avenue in Nikko is a 37 kilometer (22 mile) stretch of tree-lined road extending along the Aizu Nishi-Kaido Road, the Reiheishi-Kaido Road, and the Nikko-Kaido Road. Matsudaira Masatsuna, a loyal subject of Tokugawa Ieyasu, planted 50,000 cedar trees over a period of 20 years starting in 1625. The trees line the approach to Nikko Toshogu Shrine, and on the 33rd anniversary of Ieyasu's death, Masatsuna donated the trees to the shrine in his honor. Cedar trees were chosen due to the ancient belief that the gods descend from the heavens down to Earth through cedar trees. Today, about 12,000 trees remain, and they are now protected. This truly magnificent tree-lined avenue was traversed by feudal lords in the Edo period roughly 400 years ago. Feel the history of the area as you retrace their footsteps.

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UWASAWA’S BREAKFAST

UWASAWA’S BREAKFAST

Simple yet exquisite deliciousness. At this veteran Nikko store specializing in miso and tamarizuke pickles (vegetables soaked in a miso by-product), you can discover the flavor of a traditional Japanese breakfast. Inkyo Uwasawa is a restaurant serving traditional Japanese breakfast made with tamarizuke pickles provided by the proprietress of Uwasawa Metaro Store. In a traditional house built over 150 years ago, diners are served a simple breakfast of rice with a plate of tamarizuke pickles and a bowl of miso soup, simple accompaniments which really bring out the delicious flavor of the rice. Enjoy a moment of relaxation as you savor the food, which is rich without being lavish. Uwasawa Umetaro Store was established roughly 400 years ago as a warehouse management firm for nengu (literally "annual tribute," a tax on the annual harvest originally paid in rice) for the Nikko Shinryo region. It later became a miso store, and then a pickles store. Savor the flavor passed on through the generations. *For cancelations, except in circumstances deemed unavoidable by our company, such as closure due to typhoon, heavy rain, heavy snow, or earthquake, or when public transportation to the store is unavailable due to suspension of services, a cancelation fee of 100% shall apply from one week before the date. We appreciate your understanding.

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