For the Ryuou Festival at Goryuo Shrine in Ryuokyo Canyon, a priest is invited from Nikko Toshogu Shrine to perform a Shinto ritual. Afterwards, in the evening, a grand festival is held in the hot spring towns of Kinugawa and Kawaji. At the main festival in Kinugawa Onsen, there is a procession of the magnificent Manto Mikoshi, or "Ten Thousand Lantern Mikoshi" (a mikoshi is a portable Shinto shrine), as well as the beautiful Onna-Taru Mikoshi, which is carried by women only. Additionally, there are folk entertainment performances, stalls， and for the grand finale, a brilliant fireworks display that lights up the night sky.  

You can have a kayak experience in Lake Chuzenji - the lake at the highest altitude in Japan. Being able to appreciate nature - from fresh greenery to fall leaves - from the surface of the lake in the great outdoors is a real pleasure. Why don't you experience kayaking with your family or friends?

Wakayama Farm is a family farm that has been producing chestnuts, bamboo shoots, and bamboo seedlings over three generations. The spectacular bamboo forest that extends in the 24-hectare land is also popular as a filming location for movies and commercials. Farm visitors can try bamboo shoot harvest and bamboo craft creation in addition to a walk in the bamboo forest. On weekends and holidays, you can enjoy an out-of-ordinary experience including drinking matcha from a bowl made from bamboo and seeing the illuminated bamboo forest at night. The café offers meals that feature the flavor of ingredients grown by farmers in the neighborhood and drinks that are perfect to take on a walk. The farm also has a museum where visitors can learn about the ecology and use of bamboo and a gallery showcasing Japanese bamboo handicrafts. The shop sells agricultural products including bamboo shoots, chestnuts, and blueberries, and also the chestnuts sweet “Oh Kuri” made by thoroughly kneading the nuts of carefully grown chestnuts. You will also find the farm’s original bamboo shoot products such as jars of additive-free boiled bamboo shoots harvested in spring.  

Mamada Kumihimo is a traditional Japanese cord created by hand braiding. The cords were used in the armour of Samurai warriors long ago. Today the silk woven cords have a wide range of uses such as bolo ties， obi-himo ties used to secure the obi of women’s kimonos and haori-himo ties in the men and women wear short coats over their kimonos. Try your hand at making your own strap with the vegetable-dyed， pure silk threads made from domestically grown cocoons at a traditional Mamada cord shop.

Why not enjoy cycling through the historic town of Mashiko and its natural surroundings? The local railway journey to Mashiko passes through picturesque countryside. On arrival the town of Mashiko offers bike rental to tourists at several bike stations including Yoshimura Farm， Michi-no-Eki Mashiko and the Mashikoyaki Pottery Sales Centre. Mashiko station is also available for returns only. Hire a bike and explore the streets of the old town lined with cafes and art galleries. All the rental bikes are Pedelecs (electrically assisted pedal cycles) and perfect for cycling around this hilly town. Enjoy exploring the town’s narrow streets and find your hidden gems!

The town of Nogi is a popular tourist spot thanks to its beautiful flowers and the Nogi-machi Brick Kiln. The town hosts a summer “Sunflower Festival” in late July. Visitors can enjoy walking through 4.3 hectares of fields where two hundred thousand sunflowers are in full bloom.

The Meisui-no-Sato Nikko Okaki Factory produces rice crackers utilising Nikko’s clear spring water and domestically grown rice. Choose savoury delights for yourself or the perfect gifts for your loved ones from over 50 varieties of products available at the on-site shop. Sample the range of flavours on offer based on the special family-secret recipes and traditional handcraft skills. Some products are only available at the factory shop such as the freshly fried “Age-mochi Okaki” rice crackers. Try your hand at baking rice crackers or making your own hand-illustrated rice crackers， a memorable travel experience! Enjoy complimentary tea， coffee and soft drinks at the lounge. You can also place an order online or by phone or fax.

At Ichigo-no-Sato Farm, you can enjoy picking ripe strawberries such as Tochi-Aika and Skyberry from December to May. Besides strawberries， the farm offers a variety of other fruits such as cherries， grapes and blueberries depending on the season. There are cafes， an Italian buffet restaurant and shops providing a wide range of products made with freshly picked fruits. Seasonal events are held at the studio such as cake baking classes and jam making workshops. Ichigo-no-Sato Farm also grows a rare variety of strawberries called "Tochihime," which has soft flesh and is difficult to transport, so can only be eaten at tourist strawberry farms. There are strawberry-picking plans available that allow you to eat Tochihime, so be sure to try the difference in taste.

Accessible via a 2.5-hour drive from Tokyo or a free shuttle bus service operated from the Kinugawa Onsen station throughout the season. The ski resort is family-friendly and suitable for beginners. It provides a richly varied 11 trails to suit visitors of any ability level， from lower slopes for families and beginners， a child-friendly area for snow play to a cross course and a mogul run for experts.

The old mining site of Utsunomiya’s famous，Oya Stone，has now been turned into a historical museum. The exhibition features the long history of the mining since the 17th century，with many materials on display. The underground cavern，covering 20,000 sq. metres，is large enough to fit a baseball field. With a fantastic atmosphere reminding visitors of the ruins of Ancient Rome.It is used in various scenes such as movie shooting, music videos shooting, weddings, concert, etc. due to its mysterious scenery.

An outlet shopping centre showcasing fashion， sports & outdoors and lifestyle brands. Food courts， cafés and restaurants are on hand for when you need a break. Expanded in the summer of 2012， the mall houses 148 stores. Situated near the IC， the free shuttle bus runs a regular service between Nasu-Shiobara station and the shopping centre. The mall turns magical with the festive lights and decorations during the winter.

A historic Onsen town visited by many great Japanese writers， this unique Onsen-kyo boasts thermal spring water with a range of qualities and benefits. Select a hot spring depending on your physical condition or mood. There are also various nature trails along the mountain stream. Popular both as a summer resort and when the autumn leaves on display， why not take a stroll around the town with the local specialty “To-te-yaki” (something like a thick crepe) in hand?

Discovered more than 300 years ago， these venerable Onsen were open only to monks and daimyo samurai visiting Nikko at that time. Since opening to the public in late 19th century， the hot springs have had many visitors and developed into a great spa resort. The hot spring water is smooth and gentle on the skin with a light alkalinity， and is thought to help nerve pain and stiff shoulders， relieve tiredness and promote good health. There srounded many theme parks or sightseeing spots， and good place for the base to go sightseeing in Nikko.

This is a mini theme park with a ""Showa Retro"" theme. Inside, you'll find thousands of retro items densely displayed, including classic enamel signs, old cigarette vending machines, and everyday household goods from the Showa era. The moment you step inside, you'll feel as if you've been transported back in time to the Showa era. Building No. 2 features exhibits of retro stationery and toys, and also has a shop selling dagashi. It's a place that transcends generations, offering a fun experience for young people who find the Showa style refreshingly new, and for older visitors who feel a deep sense of nostalgia. ※ ""Showa Retro"" is a term that refers to the culture, design, and atmosphere of Japan from the 1950s through the 1980s. It is characterized by a nostalgic and warm feeling. This aesthetic is popular across all generations, feeling new and fresh to younger people while evoking a sense of deep nostalgia for the older generation.

Hotel MOKUREN is a traditional Japanese house turned into an accommodation. They take only one reservation at a time, so guests can exclusively use the two spacious Japanese style rooms during their stay while enjoying a view of the vast countryside. Feel the essence of Japan in a relaxing space and enjoy a farming experience in adjacent fields and in the traditional storehouse, as well as sightseeing in Nasunogahara. The hotel does not have a meal service, but the guest room includes a kitchen where you can cook harvested farm products. The storehouse has a cooking stove for preparing rice and BBQ equipment. There are also restaurants and diners near the hotel. The guest room has a shower, but if you wish to have a relaxing soak in a larger space, you can try a nearby onsen. You can also borrow bicycles.

Nishinasuno Country Club is an 18-hole golf course designed by the globally renowned golf course architect, Robert Von Hagge, which effectively incorporates the beautiful landscape of Nishinasuno as its background. The course is like a piece of art created as if drawing a picture or writing a smooth melody on the 1.78 million square meters of land that spreads at the foot of the Nasu Mountain Range. If you always wanted to hit an iron shot on a bentgrass fairway and scrape off of a chunk of turf, this is the right course for you. With bentgrass, which is the highest-end grass, holes here are as beautiful as green carpets. Beginners can play comfortably here, but for championship-level players, the course requires higher-level golf techniques.

Pete-Dye Golf Club is a masterpiece 18-hole course designed on the land of Nikko by the genius Pete Dye. It is named after the golf course architect Pete Dye. The course is flat but long and tough, and is one of the best championship courses in Tochigi Prefecture. The course will make you play seriously and let you find your true skill level. The course also features an authentic and classy clubhouse.